Bringing Politics Back to the People - The Do-It-Yourself Campaign of Ron Paul
August 28, 2007
In 1964, just before the New Hampshire primary, an average Joe named Paul Grindle didn’t particularly care for the choice of candidates running for the Republican nomination for President.
So he decided to run his own candidate for president.
With the help of a few friends and using the most sophisticated marketing techniques at the time, Grindle created a boomlet for Henry Cabot Lodge, former Massachusetts U.S. Senator, 1960 GOP Vice-Presidential candidate and then the U.S. ambassador to South Vietnam. Lodge wasn’t running for anything, his name wasn’t even on the New Hampshire ballot. Grindle and his friends mailed out postcards to New Hampshire Republicans to find out if there was support for Lodge which they found out there was. Then they mailed out fliers for Lodge, letters for Lodge and pamphlets demonstrating how to write Lodge’s name on the ballot. They even opened a headquarters for him in Concord.
All that postage spent for eventually paid off. Lodge won the New Hampshire Primary with a write-in vote, beating out that year’s eventual GOP nominee Barry Goldwater and former Vice-President Nelson Rockefeller despite all their money, all their TV ads and vast campaign apparatuses deployed in the Granite State.
Of course it helped Grindle that so many New Hampshire Republicans wanted someone other than Rockefeller and Goldwater, he just simply provided another candidate. But Grindle’s effort also goes to show that politics does not have to be “game” played only by a few professionals, or the hacks or even the wealthy. Sometimes, even the “average Joe” can play too if they have the knowledge, the gumption and a little luck.
It’s that same “do-it-yourself” spirit that Grindle showed 43 years ago that’s a part of Congressman Ron Paul’s run for the White House today.
Forget the all internet activity, You Tube videos, or Facebook pages for a moment and focus on meat-and-potatoes politicking. Out of all the candidates running for President in 2008, who among them has supporters willing to hang signs on freeway overpasses, to stand with signs outside events whatever the weather, who will volunteer their time to make phone calls or write letters to voters or do lit drops as well? Who among the candidates has supporters willing to pay for advertising in newspapers and radio out of their own pocket or are willing to write scripts for cable TV ads? Who among the candidates has supporters so dedicated that they attend his rallies thousands of miles from home?..."
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Ron Paul: Our Power, Our Responsibility